London – 5th, November 2013 – the first club™ a global leader in digital rewards and loyalty solutions, is expanding their partnership with Sodexo Benefits and Reward Services for their new reward platform. This partnership will provide Sodexo’s clients across the globe the ability to add millions of choices of instant digital rewards to their corporate reward and incentive offering.
Sodexo Benefits and Rewards Services provide access to a wide range of customized and innovative services that improve the quality of life of beneficiaries, including employees, students and public benefits recipients. Because they improve daily life, promote work-life balance and recognize effort, these solutions have a positive effect on employee motivation and contribute to improving the performance of companies and organizations. Instantly rewarding users with their favourite music, eBooks, audio books, apps, games, software and movies will further deepen their engagement and boost their motivation.
Denis Huré, Co-founder and CEO of the first club™ states, “We look forward to providing Sodexo clients to opportunity to add digital rewards to their incentive programs. We think it will improve the customer’s journey and deepen their engagement with the program by enabling them to access rewards instantly.”
Frederic Woitrin, International Catalogue Manager for Sodexo states, “adding digital rewards to our offer reinforces Sodexo’s capacity to provide attractive gifts to the users of our clients’ incentive and recognition programs worldwide. Digital rewards will add a new, modern user experience to Sodexo’s global capacity to manage worldwide incentive and recognition programs by allowing users to access their reward instantly.”
As more companies turn to digital rewards to reward top employees, the first club™ is privileged to have worked with some of the world’s most prestigious brands. The rewards industry is constantly changing in response to an evolving consumer market, and the first club™ is excited to stay on the cutting edge of instant rewards by adapting to consumer trends.